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08-03-2010, 06:58 PM
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The Business of Sports-Volume 2, Economic Perspectives on Sport
 Volume 2 of The Business of Sports examines sport through the lens of economics. Economics is the study of how society deals with scarcity. Any society faces the problem of allocating scarce resources among competing activities. The sport industry faces the same problems. Teams and leagues face a limited amount of high-caliber talent and must decide how to allocate this talent. Any country has a limited number of markets that can support top-level sports teams and leagues must determine where to best place their franchises. Teams have limited resources to devote to paying players and must determine how to compensate their employees. Economics can bring powerful new insights into these issues, and many more important issues faced by the sports business.  Regards
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